Pedrali Furniture - Pag. 3

Pedrali, Brand and Tradition

Pedrali blends aesthetic flair, heritage and modern vision. Fully Italian, the company delivers furniture crafted entirely in Italy—where artisanal skills meet high‑tech precision. Merging traditional craftsmanship with engineering innovation, Pedrali stands for quality, creativity and iconic Italian design.

The Company and Its History

Founded in 1963 by Mario Pedrali in Palazzolo sull’Oglio (Brescia), initially as a wrought‑iron outdoor seating workshop. By the 1970s Pedrali began partnering with Italian and international designers, evolving into industrial contract production. Iconic items include the Frida chair by Odo Fioravanti, awarded the prestigious Compasso d’Oro ADI. Today, led by Monica and Giuseppe Pedrali, the company counts around 350 team members working across Italy.

Pedrali, Collections and Design

The Pedrali lineup features chairs, tables, sofas, lamps and more—expanding while preserving firm brand identity. Renowned for innovative Italian style and premium quality, its portfolio is defined by aesthetic appeal and smart functionality. Signature items embody the design philosophy. Frida Chair by Odo Fioravanti: fiberglass‑reinforced polypropylene, modern yet durable, award‑winning. Nolita Chair by Marco Pocci & Claudio Dondoli: minimalist, lightweight, robust—plastic or metal versions. Babila Chair by Odo Fioravanti: clean, versatile design in plastic or wood. Panarea Stool by Pocci & Dondoli: elegant, practical bar and kitchen solution in multiple heights/finishes. Social Sofa by Pedrali R&D led by Patrick Jouin: modular, customizable, stylish and comfortable. Giravolta Lamp by Basaglia & Rota Nodari: rechargeable, 360° rotating, indoor/outdoor use.
These pieces reflect Pedrali’s excellence, blending tradition and innovation.

Materials and Sustainability

Sustainability drives every phase of Pedrali’s production. The brand commits to high‑quality materials and precision craftsmanship, sourcing in Italy and using advanced manufacturing. Certifications include ISO 9001:2015 (quality), ISO 14001:2015 (environment) and ISO 45001:2018 (safety). Products are durable, disassemblable, reducing waste. Wood is FSC® certified, paints are water‑based. Recycled polypropylene collections and carbon footprint certification (UNI EN ISO 14064‑1:2019) reflect eco‑innovation. Ongoing investment in digitization minimizes resource usage. Quality, safety and environmental care anchor Pedrali’s sustainable mission.

The Showroom

Pedrali’s showroom is a showcase of the brand’s design values and passion for furnishings. Strategically placed and thoughtfully organized, it delivers an immersive experience of elegance and function. Room‑like settings highlight chairs, tables, sofas and accessories, from classic lines to modular and sustainable innovations. New collections—recycled polypropylene, modular seating—demonstrate design evolution with eco‑commitment. Visitors explore material samples, finishes, FSC wood, water‑based paints and fabrics. Expert consultants guide layout, customization and space planning. The venue underscores sustainable choices in its layout and materials. In sum, the Pedrali showroom embodies its philosophy, offering a tactile journey through design excellence, quality and environmental responsibility.